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Gift wrap in fabric – the reusable alternative to wrapping paper


Recycling tents from Glastonbury - June 2013

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Dumped Glastonbury tents given new life as luxury gift wrap.

Discarded tents at this year’s Glastonbury, Latitude and Wychwood festivals will be collected, cleaned and transformed into luxury sustainable gift wrap.

Nicky Rajska and Louise Oldridge, founders of Devon based company Wrag Wrap, will be getting their hands dirty salvaging unwanted tents at each site, then recycling them into wrapping products that can be used time and time again. Nicky explained: “Tents that can be re-used as tents won’t be recycled. We’re looking for broken and torn tents, so we can clean and launder them, restoring them to perfect condition in an environmentally friendly way - dye them and sell them as beautiful gift wrap - with a percentage of sales going back to each festival to help protect the land and environment. We can’t take away all of the waste but we know we can help to make some kind of a difference and hopefully shine a spotlight on the issue of discarding unwanted items at festivals.

” Because Wrag Wrap is fully washable and durable, it can be used and re-gifted time and time again. It comes in a selection of different sizes, each sheet or gift bag comes with its own drawstrings and re-useable tag that can be personalised with an inserted, written note – eliminating the need for cards and ribbons.

Louise continued: “Our special edition festival wrap will come out for Christmas. It’s a beautiful way to wrap a gift without waste or guilt, whilst also celebrating the Great British festival season from summer 2013.”

The tents that can be re-used will be given to community groups and charities. Over 3,000 tents are predicted to be discarded at festivals this summer.


 

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Company Registration: 6834169
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